Under the motto "UBERCLOUD – The visible mass of digital creativity", the crucial top creatives, leaders, talents and digital rock stars will be presenting and discussing the new dimensions of the digital creative business in Cologne on the eve of the dmexco 2011.
During the course of its specially designed conference day on September 20th 2011, UBERCLOUD will not only be placing the focus on the relevant issues, but also on visionary opinions and the digital creative potential: From brand creativity and data visualization, to crowd sourcing, co-creation and collaboration and brand content platforms & storytelling, through to the convergence of media & creativity and expressing brands in the digital age. These and further cutting-edge themes will be presented to you in a vivid and sustainable manner in inspiring keynotes, stimulating debates, but above all via case studies.
Further highlights include a live presentation of the ubercrowd data experience and an interactive competition using an augmented reality application designed especially for the purpose. Experience the entertaining performance of a genuine King and make use of the opportunity to see the award-winning film "Art & Copy" by Doug Pray, which is about the advertising creative revolution, or be there to celebrate the UBERCLOUD Networking Cocktail Party at the end of the day.